A practical, people-centred approach to improving how work gets done
Work Better Studio was founded by Anthony Collins to help organisations improve how work gets done - not in theory, but in practice.
For over 25 years, Anthony has founded and led businesses across Ireland, UK and Europe through rapid growth, acquisitions, the financial crisis, Brexit and Covid. Most recently, he served as Group CEO of Topflight Travel Group, overseeing multiple businesses including Directski.com, Ski McNeill and Ski Beat, and leading international teams in complex service operations.
Across those years, a consistent pattern emerged.
As organisations grow, work often stops flowing. Decisions slow down. Good people get buried in admin. Managers become bottlenecks. And customers feel friction long before leadership does.
Anthony’s job - long before Work Better Studio existed - was to fix that.
Focusing on creating clarity, restoring flow, and building internal capability rather than relying on heroics, led to outcomes were practical and measurable - improved customer experience, lower workload, stronger retention, and organisations that could absorb disruption and keep operating.
Grounded in best practice
In 2010, Anthony was introduced to the concept of Lean thinking which kick-started a journey which included extensive hands-on exposure to the Toyota Production System across operations in Japan, the UK and Europe.
This shaped Anthony’s view of Lean as a management system, not a toolkit - one concerned with how decisions are made, how problems are surfaced, and how people learn to improve their own work.
Anthony’s work has been recognised nationally and internationally, including:
Hosting best-practice visits in Ireland and France for Enterprise Ireland and the EU-Japan Centre for Industrial Cooperation.
Speaking at conferences and events on Lean and productivity, including invitations from organisations such as Lean Business Ireland, Invest Northern Ireland, and Trinity College Dublin.
Why Work Better Studio?
In 2026, Anthony founded Work Better Studio to make his approach scalable and repeatable beyond a single organisation.
Work Better Studio works with founders and leadership teams in SME service and manufacturing businesses and public-sector organisations that depend on human-led processes such as finance, customer service, sales, administration, HR and general management.
The support spans:
Advisory - working with teams in-person to fix key processes and develop internal improvement capability.
Learning - structured, self-paced online learning programmes.
Tools - eBooks, templates and online tools to support the improvement journey.
If complexity is starting to slow you down, the place to start is understanding how work actually flows today and improving it deliberately, one decision at a time.
Contact Anthony to schedule an exploratory chat.